www.shawnheifert.com

www.shawnheifert.com.  A re-launch, again.  Some people question why I change my website so often.  I say I really don’t change it that often.  Once a year? Maybe.  But just like advances in everything else in this world, so to is the internet evolving.  Not just how it is seen by your potential clients and customers but how it is used.  I need to keep up and stay current.  My photography and what I offer has changed a lot.  Just like anyone starting in this business I am still trying to define where I stand.  The most important aspect in a photographers website should start and end with the images.  How they are displayed and how the client interacts with them is essential.  I decided to freshen my look by moving to a web design service that specializes in creating dynamic portfolio driven websites for photographers and creatives, Livebooks.  They have been around for some time, but not until recently had their services been accessible by all budgets.  They are a template based design service, with options for full customization. The base mold is very simple and it is up to you to tune it to fit your needs.  I wanted my images to be the biggest and most dominating factor on the site and have everything else be second.  Link for the blog, contact info, bio, and client portal if needed.  I feel I absolutely got what I paid for and then some.  Livebooks is even beginning to roll out support to build companion sites specifically formatted for iPad and iPhone.  Being a fan of Apple and knowing that many people in the creative industry operate on the iOS platform in some respect, I knew that this was a must.  I wanted my site to be clean and to the point.  Here is what I do and what I have done.  If you like what you see, here is how to contact me.  Plus, working with a large company like this, they make sure that I am being seen.  Search Engine Optimization is key and if someone is out there searching for a service that I may be able to provide, I better damn well show up in those results.  And now I do.  So take a look and let me know what you think.  Improvements can always be made and there are always bugs to work out in the early stages of a re-design.

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